Communication Dosage HIPAA 
Pharma Marketing Network
JULY 18, 2025
Furthermore, personalization now extends to patient-facing communications. Chatbots on branded drug websites like those for Skyrizi or Rinvoq are using AI to answer FAQs, guide patients through reimbursement steps, and even remind them about dosage schedules—elevating the entire patient experience.
Pharmaceutical Technology
JUNE 9, 2023
Modern trial designs often require real-time data modelling and adaptive designs, which allow for changes in drug dosage, for example. As new approaches to trial design enter the scene, McInerney believes the complexity of CDM is increasing. This can empower patients and give them greater control over their clinical trial experience.”
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