Pharma News: Latest Trends and Insights for Marketing Teams
Pharma Marketing Network
JANUARY 9, 2025
For example, targeting oncologists for a drug like Opdivo requires a unique approach compared to marketing a diabetes treatment. Following GDPR and HIPAA guidelines safeguards both your company and your audience. Technologies like AI, big data, and AR/VR streamline processes, improve targeting, and create more engaging campaigns.
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