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How to use Pay Per Click Advertising to Reach HCPs in Pharma

Pharma Marketing Network

Brand Authority: By appearing at the top of search engine results, pharmaceutical companies increase brand credibility among HCPs. Conversion Rate: Tracks how many users complete a desired action, such as signing up for a webinar or downloading whitepapers. Avoiding misleading claims or unapproved off-label promotions.

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PPC Campaign Optimization for Pharma: Boosting ROI

Pharma Marketing Network

Introduction Pharmaceutical companies are investing heavily in digital advertising , and PPC campaign optimization is key to maximizing ROI while staying compliant. No unapproved drug claims All claims must be backed by clinical research and FDA-approved labeling. download a whitepaper, request a sample).

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Understanding Recent Changes to 505(b)(2) Drugs and Reimbursement

Pharmacy Times

Additionally, ANDA submissions should extrapolate the RLD safety and effectiveness data for drugs with the same active ingredients, dosage forms, strengths, routes, and labeling. In 2022, based upon a complaint filed by a pharmaceutical company, CMS was asked to reevaluate the SSA section that establishes the J-code,” Soefje said.

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US trade tariffs and the potential impact on pharma supply chains

Pharmaceutical Technology

Download to learn about the causes of contamination and how to adapt your parenteral packaging – one potential source – to minimise the risk. Please check your inbox to download the Whitepaper. To learn more about supply chain strategies for safeguarded pharmaceutical production, download the whitepaper below. [i]

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Why global 3PL providers are essential to easing supply chain challenges

Pharmaceutical Technology

Image credit: PeopleImages.com – Yuri A via Shutterstock With tighter budgets, regulatory challenges, and uncertainty from tariffs, pharmaceutical companies are turning to third-party logistics (3PL) suppliers to deliver efficiencies. To learn more about global 3PL delivered by ICS and Alloga, download the free whitepaper below.

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Leading clinical packaging companies in contract marketing

Pharmaceutical Technology

Clinical packaging and labelling follow stringently controlled procedures and high-standard quality control measures to assure the safety and functionality of investigational medicinal products, during their storage, distribution, and use. Clinical trial packaging and labelling solutions. Trends in clinical packaging.

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Leading pharmaceutical wholesalers

Pharmaceutical Technology

Wholesalers can be either full-line wholesalers, who purchase the complete product line of a company, or specialised companies, which purchase speciality drugs to sell to clinics and hospitals. The post Leading pharmaceutical wholesalers appeared first on Pharmaceutical Technology. Warehousing and logistics services.