Remove tag patient-journey
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What can pharma marketing learn from other regulated industries?

pharmaphorum

In this article Joanna Carlish, managing director of financial services at Tag Americas , and Robb DeFilippis, Tag Americas’ managing director, life sciences, go head-to-head to discuss marketing within a regulated industry. Virtual connections. Engagement channels. Joanna Carlish.

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3 ways pharma marketers can draw inspiration from digitally-native brands

pharmaphorum

The huge rise in the use of telemedicine services during lockdown has brought care directly to patients in their homes, while pharma’s communications with healthcare professionals (HCPs) has experienced a similar push to digital channels. Jeremy Richter, Tag. We’re all trying to find ways to automate. About the interviewees.

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Get Involved in Limb Loss and Limb Difference Awareness Month – We Dare You!

Putting Patients First Blog

This year we are united by our theme, “Inspire to Elevate,” which celebrates the way our community members uplift and encourage others on their journey to thrive. Make sure to tag the Amputee Coalition on Instagram, Facebook, and Twitter using the hashtags: #InspireToElevate, #LLLDAM, #LLAM #NoAmputeeAlone, #WeThrive.

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Patient adherence – the key to restoring trust in pharma

pharmaphorum

This lack of trust in such a crucial industry can lead to decreased compliance, poor treatment adherence, and negative health outcomes for patients. Additionally, when patients are prescribed medication, they are often unaware of the mechanism of action, potential side effects, interactions, and contraindications.

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The Voice of Your Brand: Create Your Brand’s Sonic Soul A tribute to Sylvester daCunha

PharmaState Academy

It goes beyond mere words and permeates every aspect of a brand’s messaging, from medico-marketing promo campaigns to patient-centered interactions. A strong ‘Voice of Your Brand’ evokes emotions, builds trust, and creates a lasting impression in the minds of doctors and may be even the patients. Vivek Hattangadi

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Increasing Education Around Veterinary Ophthalmology: A Conversation with Alex Sigmund, DVM, DACVO

epicur

Dr. Sigmund discusses some of the unique aspects of veterinary ophthalmology, the impact of ongoing education in enhancing patient outcomes, and essential fundamentals in ophthalmic care that every veterinarian should know. I recently left BluePearl in December 2023 to start my journey toward opening my private ophthalmology practice.

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How automation can help to address supply chain challenges in pharma

pharmaphorum

For example, many vaccines – including the COVID-19 one – must be kept refrigerated at a specific temperature throughout their journey, and if this isn’t communicated, it can render a whole batch unusable. End-to-end monitoring for maximum security.