How Pharmaceutical Companies Can Best Optimize Enterprise Asset Management, Maintenance Operations, and Master Data to Achieve Success
PharmaTech
APRIL 25, 2024
Webinar Date/Time: Wed, May 22, 2024 11:00 AM EDT
Only 2 per cent medicines undergo quality control checks: Former IMA President
Express Pharma
AUGUST 30, 2023
HEAL Health recently organised a webinar titled ‘Demystifying the NMC Guidelines Conundrum’ against the backdrop of the recent postponement of the National Medical Commission (NMC) guidelines. The insights that emerged encompassed a spectrum of perspectives, shedding light on intricate challenges and potential solutions.
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Meeting MSL training needs in an evolving landscape
pharmaphorum
NOVEMBER 17, 2022
That’s the role of the pharmaceutical companies that employ MSLs and their partners who help to design engaging education platforms and curricula in order to best prepare these important communicators. This webinar will also explore: How the changing nature of communications technology and modalities are changing the MSL’s role.
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Is your digital communication strategy up to par?
pharmaphorum
APRIL 12, 2022
In today’s competitive global market, pharmaceutical companies cannot afford to waste time or resources on strategies that do not fit patient needs or generate scripts. But how do you ensure you are making the right connections and ensuring all key stakeholders have access to tailored education around treatments?
Accelerating your digital IQ for the next normal of customer engagement
pharmaphorum
JUNE 25, 2020
COVID-19 has brought many changes to the pharmaceutical industry, among them a need to change how pharma companies engage with HCPs and transform their approach to digital channels.
Pharma’s ESG goals need to underscore push for health equity
Pharmaceutical Technology
OCTOBER 26, 2022
Over recent years, many pharmaceutical companies have taken up environment, social and governance (ESG) targets in order to prioritize sustainability whilst boosting their external public relations. GlobalData is the parent company of Pharmaceutical Technology. Click here to watch the full webinar.
Increasing patient engagement with UK clinical trials
pharmaphorum
NOVEMBER 17, 2020
Pharmaceutical companies often struggle to actively involve patients in the design phase of clinical trials but doing so can have huge benefits for the sustainability and success of research. The webinar will also cover: Building better relationships between pharma/CROs and patient advocates.
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Is your digital communication strategy up to par?
pharmaphorum
MARCH 23, 2022
This webinar will also explore: What’s next for digital healthcare communications. Large pharma vs small pharma: differences in digital strategy. Reaching stakeholders through geographical and cultural differences. About the panel.
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Valuable virtual tools to keep HCPs informed
pharmaphorum
OCTOBER 7, 2021
If there’s one take-home message about working during a pandemic, it is the enormous value that virtual events, webinars and e-learning can bring when face-to-face meetings and presentations are impossible. The main advantage of webinars and other online interactions is pretty obvious.
How pharma marketing can stay ahead of the evolving customer journey
pharmaphorum
JULY 23, 2019
Overview Join our live webinar taking place on Tuesday 23rd July at 16:00 BST / 11:00 EST / 08:00 PST. How can pharmaceutical marketers capitalise on this trend and free up budget to invest in additional marketing channels? Customer journeys in pharma are changing, with important implications for the marketing supply chain.
Vaccines trials in the COVID-19 era and tech’s role in speeding studies
pharmaphorum
APRIL 8, 2020
This pharmaphorum webinar will take place on 8th April and comes as the COVID-19 outbreak has exposed the challenges pharmaceutical companies face as they race to develop a coronavirus vaccine.
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5 Strategies to Strengthen Relationships with HCPs
Pharma Marketing Network
JULY 27, 2023
Developing strong and meaningful relationships with Healthcare Professionals (HCPs) is vital for healthcare organizations, pharmaceutical companies, and medical device manufacturers alike. Consider organizing workshops, webinars, or conferences to share valuable medical insights, research, and developments.
The Complete Guide to Pharmaceutical Detailing
Viseven
MAY 15, 2023
Pharmaceutical detailing is the most time-tested marketing format in the medical content world. Old-timer sales reps should remember how pharmaceutical companies reckoned face-to-face (F2F) visits with doctors as the most effective approach to achieving their sales targets. What is Pharmaceutical Detailing?
Unlocking the value of pharmacists to reach the right patients and consumers
pharmaphorum
MARCH 29, 2017
This puts them in a unique position in terms of being able to maximise the benefits that patients get from their medicines – however, healthcare systems and pharmaceutical companies frequently overlook this potential.
Transforming Digital Experiences: Viseven and SpotMe Form Strategic Partnership
Viseven
JUNE 20, 2023
Through this collaboration, Viseven’s robust digital content management solutions will integrate seamlessly with SpotMe’s comprehensive event platform, enabling life sciences and pharmaceutical companies to hold high-quality events. For us, having a partner who is forward-thinking and aligned with our vision is paramount.
Orphan medicines launch excellence: sustaining launch success
pharmaphorum
JUNE 13, 2019
This internationally relevant webinar will provide US and European examples to illustrate the ways in which the pharmaceutical market for orphan medicines is changing and how, consequently, launch strategies must evolve.
The Science of Healthcare Congresses
pharmaphorum
DECEMBER 3, 2019
This pharmaphorum webinar, in association with Ashfield Meetings & Events, will dive into a unique study of HCP educational and behavioural preferences towards attendance at medical congresses. National and international congresses have been identified as the primary event to attend by HCPs.
Pharma and proactive, preventative healthcare: how to use the pharmacy channel
pharmaphorum
SEPTEMBER 6, 2017
But how can healthcare systems make this transition – and how do pharmaceutical companies play a role in this, while also growing their market? Across Europe, a shift towards greater prevention, earlier diagnosis and treatment is needed in order to contain the growing cost of healthcare.
How ‘thinking modular’ might ease digital content overload in pharma
pharmaphorum
MARCH 17, 2020
Overview In today’s digital world it is increasingly hard for pharmaceutical companies to successfully differentiate new brands based on their target product profile alone. Instead, the key factor now is often the quality of customer engagement, which more and more healthcare professionals (HCPs) appear to value.
How to apply global brand strategies to every customer interaction
pharmaphorum
NOVEMBER 28, 2019
Pharmaceutical companies spend a huge amount of time and resources on creating valuable brand strategies, but when they come to life there’s often a disconnect.
New IFPMA and EFPIA guidance on use of social media by the pharmaceutical industry
pharmaphorum
OCTOBER 27, 2022
The Guidance applies to all member companies of EFPIA and IFPMA, but also acts as useful guidance for all pharmaceutical companies as to how the authorities will interpret the legislative provisions to social media channels. The Guidance applies to both product-related and therapeutic-area-related activities.
KOLs in pharma: Experts who shape the drug industry
Viseven
NOVEMBER 9, 2022
Key Opinion Leaders play a critical role in the life sciences industry – pharmaceutical companies often engage them during clinical trials and drug commercialization. It’s about finding HCP leaders with the most influence within the pharmaceutical industry. In other words, managed KOLs can be a real game-changer.
Continuous Professional Development
RX Note
MARCH 28, 2023
Never before, online webinar is so common. External Links Pembangunan Profesional Berterusan (CPD) Sharpening the Tools as a Registered Pharmacist: Read, and Read More, 2022 The relationship between pharmaceutical companies and doctors, 2021 You may learn CPD credit point system for pharmacist and pharmacist assistant here.
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UK pharma and integrated health
pharmaphorum
MARCH 21, 2018
What does this mean for UK pharmaceutical companies that have historically focused on providing medicines and treatments? On one hand there are calls for them to change – going beyond being simply a supplier of products and moving into the role of partner, sharing risk to drive great health outcomes.
Drug development and working with specialised Rare Disease networks
pharmaphorum
DECEMBER 21, 2021
In a recent webinar held by pharmaphorum, in partnership with IQVIA, a discussion was held looking at how to make academic and commercial medical research more efficient, while also looking at the opportunity of genomic data to bring benefits to patients and healthcare systems.
Mind the gap: Are you delivering what HCPs value or what you want them to have?
pharmaphorum
DECEMBER 7, 2021
Two-thirds of pharma companies feel well-resourced for digital HCP engagement, with all functions (digital, marketing, commercial and medical) having received increased budget and responsibility specifically for this purpose. It isn’t all doom and gloom, though. For more information visit www.epghealth.com.
Healthcare communication and how it’s changing
pharmaphorum
MAY 10, 2022
The ecosystem is complex, the data and the science can be complex, but our communications have to be the opposite,” Amy Hutnik, EVERSANA’s general manager, professional services, said in a recent pharmaphorum webinar. You can watch the webinar in full here. About the panel.
Masterclass on Applicable Laws Regarding Promotional Materials In Pharma Marketing
PharmaState Academy
NOVEMBER 27, 2023
With drug regulators, consumer protection authority and the advertising council imposing heavy penalties and statutory actions on pharmaceutical companies, it becomes essential to ensure that marketing and promotional content is legally compliant. What makes pharma marketing unique is the fact that this space is heavily regulated.
Pharma brands must ‘up the ante’ in their digital presence
pharmaphorum
NOVEMBER 13, 2020
As one of the biggest pharmaceutical companies in the world, GSK is known for its innovation and is at the forefront when it comes to digital transformation. The first step was changing their business model with a focus on building trust and creating transparency.
The digital transformation of pharma’s physician engagement strategies
pharmaphorum
MARCH 19, 2021
The pandemic has ushered in a number of major changes to healthcare systems, notably in the ways in which pharmaceutical companies communicate, visit and engage with physicians. The webinar will also cover: How HCP engagement changed for pharma in 2020. How engagement with HCPs will evolve in the future.
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The Digital Health Start-up Journey: Series A to scale-up
pharmaphorum
MARCH 21, 2022
The journey between closing Series A and ‘scale-up’ is one of the hardest, fastest moving company transformation phases – and it requires the most versatile, creative CEOs. In this webinar, we will discuss the challenges CEOs face and their personal journey during this exciting stage of entrepreneurship. Post-Series A challenges.
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Are Social Media Platforms Right for Your Business in the Pharmaceutical Industry
Pharma Marketing Network
JULY 12, 2023
Social media platforms can be a great way for pharmaceutical companies to connect with their target audience and promote their products or services. You can use LinkedIn to share news about your company, post job openings, and connect with potential customers. You can also use YouTube to host webinars and other live events.
Scientific evidence ‘on demand’? Proceedings from an expert roundtable
pharmaphorum
MARCH 31, 2021
Another recent change is the timelier release of scientific information; rather than holding on to clinical trial findings until the ‘perfect’ opportunity to present them at a major congress, 2020 increasingly saw pharmaceutical companies make data public in real time. Conclusion.
Leveraging multichannel and multimedia in HCP education
pharmaphorum
NOVEMBER 8, 2021
Alongside this, virtual meetings and webinars have been offered to the point of ‘virtual fatigue’ and there has been heavy reliance on email as a means of raising awareness of all these digital activities. We are also witnessing a watershed moment for social media, with both HCPs and pharma using mainstream social platforms in higher volume.
Pharma’s digital landscape: the evolution of multichannel strategy
pharmaphorum
SEPTEMBER 19, 2017
This webinar brings together experts in digital marketing with case studies from a leading pharmaceutical company to keep you up to date with the latest technology and trends and provide practical advice on how to maximize your impact. What are the best ways to choose the right channels and the right content?
Enabling the leaders of the future
pharmaphorum
NOVEMBER 29, 2021
It can work more naturally for webinars or bigger, company meetings, but I’ve found it can present issues for smaller groups, where it’s important for everyone to feel involved and be able to contribute equally. While hybrid working is one thing; hybrid meetings are another. About the author.
4 principles for the future of pharma marketing
pharmaphorum
FEBRUARY 16, 2021
But the worm was in the fruit, as, even in the US, pharmaceutical companies struggled to transform the market into a consumer good market model. As you can see, becoming truly customer centric is not equivalent to writing it in your values and then doing a few webinars with experts. First, the famous Next Best Action.
Time for FDA’s OPDP to Fill the Gaps on Digital and Social Media
Eye on FDA
JULY 7, 2020
The interesting thing in connection with that is that in May – in the midst of the COVID-19 pandemic – FDA held a Webinar on the “ Bad Ad” Program – a program that deputizes healthcare professionals to assess promotional communications and report potential violations to the agency.
Digital strategies for pharma’s physician engagement
pharmaphorum
JUNE 23, 2021
A recent pharmaphorum webinar on digital transformation , held in association with P360, explored how COVID has fast-tracked pharma’s long-held ambitions to make wider use of digital technology and streamline its communications with HCPs. Follow him on Twitter or connect with him on LinkedIn.
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AI-Enabled Persona and Next Best Actions: Speculative Use Case
PharmaState Academy
MARCH 13, 2023
In a highly competitive and constantly evolving industry, pharmaceutical companies must be able to identify and understand the needs and preferences of their target audiences and develop tailored marketing campaigns to effectively reach them. You went to medical school with them,” – and then invite them to the webinar.
Quality first: How pharma can meet injectables demand while staying compliant
Pharmaceutical Technology
MARCH 22, 2023
Large-molecule drugs such as biologics are particularly sensitive to foreign contamination and E&L interaction, making these issues key concerns for pharmaceutical companies. This on-demand webinar discusses the importance of a patient-appropriate BL & GF profile. Please check your email to download the Webinar.
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How to control the freeze drying process in demanding conditions
Pharmaceutical Technology
MARCH 6, 2023
The CLR is a great option for pharmaceutical companies performing steam sterilisation in the drying chamber. This also gives us a bigger picture of the process and a deeper knowledge compared to other companies who maybe only provide a particular component to this application,” believes Kuchenbecker.
Risk sharing agreements soar as market access risk increases
Pharmaceutical Technology
MARCH 17, 2023
Over the last twenty years, there has been a major rise in risk sharing agreements in the pharmaceutical space, said Alex Watt, GlobalData’s principal research analyst, at a recent webinar on the same topic. Click here to watch this webinar and access the presentation.
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How to choose the right antimicrobial agent for a new pharmaceutical formulation
Pharmaceutical Technology
DECEMBER 15, 2022
On a recent webinar about antimicrobial ingredients and their selection, Chantale Julien, product manager for quaternary ammonium compounds at Novo Nordisk Pharmatech, explains: “If we look first of all at the ingredient itself, of course you want it to be efficacious. There are many other aspects to take into consideration. Free Whitepaper.
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