Remove tag brand-identity
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The Voice of Your Brand: Create Your Brand’s Sonic Soul A tribute to Sylvester daCunha

PharmaState Academy

Written By: Vivek Hattangadi The Voice of Your Brand: Create Your Brand’s Sonic Soul A tribute to Sylvester daCunha The creative genius Sylvester daCunha is no more. The ‘Voice of Brand Amul Butter’ is suddenly so soulful. What is the ‘Voice of your Brand’? That’s the power of sound in a tag line.

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Cracking the code – Generic vs. Brand Medicines

Express Pharma

Indeed, that decision was based on some illusions about the availability of generic and branded medicines in India and not on facts per se. This is required to be adhered to if Indian manufacturers wish to export their generic/ brand medicines to Developed Countries such as the EU, US, Japan, Canada, Australia, etc. What are the facts?