Remove tag consumer-health
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STAT+: Pharmalittle: We’re reading about a Senate probe into Novo pricing, a new UTI antibiotic, and more

STAT

Senate Committee on Health, Education, Labor and Pensions is investigating the prices Novo Nordisk charges for its blockbuster medications, Ozempic and Wegovy, which are highly effective at treating diabetes and obesity but carry steep price tags, The New York Times writes. Best of luck, and do keep in touch. … The U.S.

Packaging 217
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Generative AI with Google Lens to detect counterfeits in pharma

Express Pharma

Current methods of combating counterfeits are often time-consuming, expensive, and prone to human error. A more efficient and accurate solution is required to identify counterfeit drugs and protect public health. Generative AI will be used to create unique invisible image tags for each product (like UID).

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PharmaShots Weekly Snapshot (August 20-24, 2018)

PharmaShots

Eisai's and Merck Announces EU's Marketing Approval of Lenvima (lenvatinib mesylate) for Hepatocellular Carcinoma Published: 23 Aug,2018 | Tags: Eisai, Merck, Approval, Lenvima, HCC, 2. Pfizer to co-promote Exact Sciences Cologuard Published: 22 Aug,2018 | Tags: Exact, Pfizer, Agreement, Promote, Cologuard 7.

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3 ways pharma marketers can draw inspiration from digitally-native brands

pharmaphorum

Unlike the consumer goods conglomerates of the past, who’ve grown up with traditional analogue media channels, these newer companies have been sculpted by the fact that everything is digital, so their initial touchpoints are always digitally-focused media. Focus on the customer, not the brand.

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Citus Health Announces Groundbreaking Home Healthcare Consumer Research

Citus Health Specialty Pharmacy

NEW YORK (PRWEB) June 10, 2021 Citus Health, a leading digital health solutions provider for the home-based care industry, announced the results of a brand new research study conducted in conjunction with Porter Research that captures the voice of the home healthcare consumer – the patient and family caregiver.

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What can pharma marketing learn from other regulated industries?

pharmaphorum

In this article Joanna Carlish, managing director of financial services at Tag Americas , and Robb DeFilippis, Tag Americas’ managing director, life sciences, go head-to-head to discuss marketing within a regulated industry. At the same time, consumer expectations are for experiences that are tailored to their specific needs.

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Paw-sitively Efficient Inventory Management for Veterinary Professionals

epicur

Seasonal Variations: Consider the seasons , as they often bring different health concerns. You can also use shelf labels, reorder tags, or other methods to help set up flags for when hospital supplies and consumables are running low. For instance, flea and tick prevention may be in high demand during the spring and summer.