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Generative AI with Google Lens to detect counterfeits in pharma

Express Pharma

A more efficient and accurate solution is required to identify counterfeit drugs and protect public health. On August 31, 2020, this feature was enhanced to also display a licensable badge above an image and a link to the licensing information. Google Lens will be used by consumers to scan these image tags. System workflow 1.

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Scientists and medics turn to TikTok to reassure public on vaccine safety

pharmaphorum

Tik Tok is unlikely to spring to mind as a source of reliable information about complex issues, but scientists are using it to fly the flag for COVID-19 vaccines and other health topics. When we talk about vaccines as health professionals, people who are vehemently anti-vaccine can take it out of context for their agenda.

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Jolly Good/Teijin Pharma develop VR digital therapeutics for depression

pharmaphorum

The initiative was supported by grants from UCB and Pfizer and provided health information in the form of immersive experiences aimed at patients prescribed biologic drugs to treat the disease. The post Jolly Good/Teijin Pharma develop VR digital therapeutics for depression appeared first on.

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What can pharma marketing learn from other regulated industries?

pharmaphorum

In this article Joanna Carlish, managing director of financial services at Tag Americas , and Robb DeFilippis, Tag Americas’ managing director, life sciences, go head-to-head to discuss marketing within a regulated industry. Joanna Carlish, managing director, financial services, Tag Americas. Virtual connections.

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Predicting pandemics with unconventional digital tools

pharmaphorum

The world is awash with data, and while retailers and TV subscription services have perfected the art of collection and curation, public health has been trailing behind. Prof Brownstein, who is also chief innovation officer at Boston Children’s Hospital, said: “COVID-19 has put a real focus on the inadequacies of public health.

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Fidelis Specialty Pharmacy Selects Citus Health to Enable Real-Time Virtual Patient Communications and Faster Collection of Key Patient Data

Citus Health Specialty Pharmacy

Innovative specialty pharmacy provider for hemophiliac and bleeding disorder patients to implement Citus Health’s HIPAA-compliant digital health solution suite to improve patient and staff communications, therapy adherence rates and patient outcomes.

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Get Involved in Limb Loss and Limb Difference Awareness Month – We Dare You!

Putting Patients First Blog

For more information and resources in preparation for April, please visit the  Limb Loss and Limb Difference Awareness Month webpage. Make sure to tag the Amputee Coalition on Instagram, Facebook, and Twitter using the hashtags: #InspireToElevate, #LLLDAM, #LLAM #NoAmputeeAlone, #WeThrive. appeared first on National Health Council.