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Deep Dive: Market Access 2024

pharmaphorum

Gain insights into market access strategies for 2024 with a deep dive featuring perspectives from industry leaders such as Alexion, Putnam, Inizio Advisory, and insights from Reuters Pharma US.

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The Synergies in Combining Artificial Intelligence and Market Access

Pharmaceutical Commerce

Although AI has simplified various market access processes, this technology does also present its share of barriers, so what can be done to find a happy medium?

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Deep Dive: Market Access

pharmaphorum

It’s fair to say this is the most interesting time ever for market access. A recent analysis delves into the challenges companies face in getting digital health technologies reimbursed and presents recommendations for how they can find a smoother path to market. Rethinking access barriers to innovation.

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How Market Access Can Determine Commercial Success

PharmExec

Using market access data from day one of your drug development and commercialization journey puts your brand in the best position to succeed at launch.

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Four Trends That Are Shaping the Future of Market Access

Drug Channels

Today’s guest post comes from James Pisano, Partner, Market Access at The Dedham Group and Dinesh Kabaleeswaran, SVP of Insights & Advisory Teams at MMIT. James and Dinesh offer four trends that they predict will shape medication access in the coming years.

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Immuno-oncology market set to grow in billions, but access concerns remain

Pharmaceutical Technology

The immuno-oncology market continues to evolve as treatments establish their presence across different types of cancer, having seen approvals in multiple indications in the past decade. There are currently over 700 immuno-oncology products in Phase I-III of development in the eight major markets, said Chalk.

Immunity 105
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2021 market access prospects for Spain

pharmaphorum

2021 will be the year when big market access changes – including the far wider use of health economic evaluation – are implemented in Spain. In the latest of a suite of features looking at the biggest markets in Europe, Leela Barham takes stock of what 2021 could bring for market access in Spain.