Generative AI with Google Lens to detect counterfeits in pharma
Express Pharma
SEPTEMBER 8, 2023
Counterfeit pharma jeopardise patient safety, infringe on intellectual property rights, and undermine the credibility of the pharma industry. Current methods of combating counterfeits are often time-consuming, expensive, and prone to human error. Google Lens will be used by consumers to scan these image tags.
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